Trooly - In-depth Interview Led by AI

Entrevistas en profundidad

lideradas por IA.

Entrevistas en profundidad

lideradas por IA.

Entrevistas en profundidad de alta fidelidadentregadas 12 veces más rápido que las agencias convencionales.

Razón de abandono

Entrevistas en profundidad de alta fidelidad entregadas 12 veces más rápido que las agencias convencionales.

“

En realidad, no he usado el producto en absoluto en los últimos tres meses. La razón principal es que el precio no tiene sentido para mí. Mis necesidades van y vienen, así que una suscripción mensual fija se siente excesiva. Si hubiera una opción de pago por proyecto, definitivamente volvería.

Habla con las personas adecuadas

Necesito entender la situación actual de ventas de cortacéspedes en Norteamérica.

Según tus necesidades, te recomendamos estos dos tipos de personas.

Contratan servicios profesionales de cuidado del césped

Céspedes de al menos 2.000 pies cuadrados

Presupuesto anual de cuidado del césped de $500 a $3.000

El gasto anual en cuidado del césped supera los $200

Compraron una cortacésped tradicional

Cortan el césped al menos dos veces al mes

No necesitas ser un Experto.

¿Hábito de sueño?

Es posible que quieras aprender sobre las necesidades de uso o consumo de ropa de cama entre las personas en América del Norte.

SÍ

Podemos realizar investigación sobre hábitos de consumo, como la proporción y perspectivas de compras en línea versus fuera de línea, los factores de toma de decisiones que los consumidores consideran al comprar productos, y sus preferencias de marca y demandas de calidad.

¡Eso es genial! Comencemos:)

Informes recientes

Why Is AI Replacing the "Ineffective Comfort" of Real Humans? Here Are 3 Companionship Skills You Can Learn from AI

Jan 05, 2026

This report is based on insights from **in-depth interviews with multiple heavy users of AI companionship tools**, drawing on a diverse set of participants aged 20 to 50—including solo dwellers, single parents, individuals in long-distance relationships, and those in stable partnerships. Through systematic analysis of their experiences with GPT, Replika, and Character.ai, ranging from **weekly use to several hours daily**, the report seeks to address the question of **why people increasingly turn to AI for emotional disclosure, relationship challenges, decision-making support, and daily companionship**.

Experts Warn, "AI Might Be Improving Mental Health—Or It Might Be Manufacturing the Next Great Crisis"

Jan 02, 2026

This report is based on insights from **in-depth interviews with multiple senior licensed mental health professionals**, drawing on a diverse set of practitioners—including those serving adults, children, families, couples, elderly populations, and perinatal clients across private practice, community systems, and teletherapy platforms. Through a systematic analysis of frontline clinical observations, the report seeks to address the question of **how AI tools are reshaping mental health support delivery and what systemic risks may be emerging alongside increased accessibility**.

The Three Most Underestimated Costs of Ownership—Time, Money, and Unpausable Attention. How Can Tech Truly Help Pet Owners?

Dec 29, 2025

This report is based on insights from **in-depth interviews with multiple pet owners in the United States**, drawing on diverse experiences across different pet types and living situations. Through systematic analysis of daily pet care routines, financial commitments, and emotional responsibilities, the report seeks to address the question of **what technology can genuinely do to help pet owners when the core challenge is not isolated tasks but continuous, uninterruptible attention**. While pet ownership is often perceived as therapeutic, the reality involves persistent, fragmented demands on time, money, and mental energy that accumulate into sustained burden.

Retired on the Surface, Collapsing Within—A Generation's Health and Survival Crisis

Dec 25, 2025

This report is based on insights from **in-depth interviews with retirees aged 50-80**, drawing on a diverse set of participants—including engineers forced into early retirement, retired managers sustaining themselves through multiple side jobs, women living alone in rural areas, and elderly individuals relying on digital tools to maintain social connections. Through systematic analysis of their lived experiences, the report seeks to address the question of **how retirement is being redefined in the digital age**, and **how older adults are adapting to technology, particularly AI, as a means of maintaining independence and solving everyday problems**.

Models Are Converging, but Personalities Are Diverging. If GPT, Gemini, and Claude Were Human, How Would Users Describe Them?

Dec 20, 2025

This report is based on insights from **in-depth interviews with dozens of heavy AI chatbot users**, drawing on a diverse set of participants—including individuals of different ages, professions, and life contexts. Through a systematic analysis of their long-term, repeated use of **mainstream AI platforms such as GPT, Gemini, and Claude**, the report seeks to address the question of **how users perceive these AI assistants not merely through performance metrics, but through personality, tone, reliability, and interpersonal dynamics**. If these AI systems were real people sitting across from you, who would they be in the users' eyes? And how does this perception shape their willingness to continue engaging with each platform?

People Aren't "Shopping" on TikTok — They’re Letting TikTok Decide What to Buy

Dec 17, 2025

This report is based on insights from **in-depth interviews with TikTok Shop buyers**, drawing on a diverse set of participants—including different age groups, occupational backgrounds, family structures, and consumption levels. Through semi-structured interviews, we reconstructed how users encounter, understand, and ultimately purchase TikTok Shop products in their everyday contexts. The research addresses the question of **TikTok Shop's role in users' online shopping behavior and the models driving their purchase decisions**, revealing that most purchases do not begin with clear shopping needs but occur while browsing videos, watching product demonstrations, and engaging with live streams.

Voces de Trooly clientes

Daniel Harper

CEO

Como CEO, nada me preocupa más que estar desconectado del feedback real de los usuarios. Con Trooly, finalmente tengo el mismo nivel de visibilidad en las preferencias y frustraciones de los usuarios que nuestros equipos de primera línea. Me mantiene enfocado en lo que realmente importa a nuestros usuarios.

Claire Morrison

Gerente de producto

Por primera vez, la cultura y el idioma ya no son barreras para entender a los usuarios en otros mercados. He esperado mucho tiempo por esto. Ya no tenemos que depender de suposiciones para impulsar decisiones de producto, y nuestros recursos finalmente se están usando de la manera correcta.

Sophia Martinez

Gerente de marketing

Entender cómo los usuarios realmente responden a las campañas de nuestros competidores solía ser increíblemente difícil. Reclutar a los participantes correctos era lento y poco confiable. Trooly cambió eso completamente para nosotros.

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